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  <url>
    <loc>https://www.contentcommas.com/project-gallery</loc>
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    <lastmod>2024-09-30</lastmod>
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      <image:title>Project Gallery</image:title>
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      <image:title>Project Gallery</image:title>
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      <image:title>Project Gallery</image:title>
      <image:caption>Client: Capital Developments for strategy and creative office Vanderbrand The Project: Brochure and site copy for Park Road, a premium residential condominium in Toronto’s Yorkville Awards: Communication Arts - Shortlist, Brochure Click to Read More (all copy featured on the website)</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1645129025801-Y8HEWSGX2YCZOCX0BAXH/Voya.png</image:loc>
      <image:title>Project Gallery</image:title>
      <image:caption>Client: Amacon for award-winning strategy and creative office Vanderbrand The Project: Brochure for Voya, a two-phase residential condominium in downtown Mississauga Click Here to Read theVoya Brochure</image:caption>
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      <image:title>Project Gallery</image:title>
      <image:caption>Expertise: 7 years Work: ad and teaser ad copy; campaign taglines; brochure and pamphlet copy; script writing; e-blast copy; sponsored content (advertorials); newsletters; blog copy; brochure and website editing Clients: Vanderbrand (creative agency); Concord Pacific; sponsored content clients for Metro News and the Toronto Star (Mattamy Homes; Epix Developments; Onni Group of Companies; Qualico; Cardel Homes; Morrison Homes; Jayman Built; Intergulf Developer Group; Skyllen Pacific Development; Intracorp; Shane Multi-Family; Brookfield Residential; Trico Homes; Anthem United; Apex Developments; Wall Group of Companies; Townline)</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1725661356158-4ENDXE3ZC14GJD68XRZY/Screen+Shot+2024-09-06+at+6.23.27+PM.png</image:loc>
      <image:title>Project Gallery</image:title>
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      <image:title>Project Gallery</image:title>
      <image:caption>Client: Yonge-Dundas (soon to be Sankofa) Square via D.PE Agency The Project: Tagline for the rebranding of Yonge-Dundas Square, one of Toronto's most prominent public spaces.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1645128983362-5T8XDK1Z77OAY86FIRPP/E6sE7vhXIAQZ6MY.jpeg</image:loc>
      <image:title>Project Gallery</image:title>
      <image:caption>Client: Amacon for strategy and creative office Vanderbrand The Project: Tagline for Voya, a two-phase residential condominium in downtown Mississauga</image:caption>
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      <image:title>Project Gallery</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1677678106224-HBVOKVF0436B4R18OULE/Screen+Shot+2022-02-17+at+3.27.40+PM.png</image:loc>
      <image:title>Project Gallery</image:title>
      <image:caption>Client: Centennial College (No. 1 Greater Toronto Area college for student and graduate satisfaction) The Project: Four taxi toppers for the client’s technology-related graduate certificate programs.</image:caption>
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      <image:title>Project Gallery</image:title>
      <image:caption>Client: Centennial College The Project: Part of the client’s “Get Ready” campaign in Mclean’s University Guidebook</image:caption>
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      <image:title>Project Gallery</image:title>
      <image:caption>Client: Concord Pacific (Canada's largest builder of master-planned communities) The Project: Mortgage promotion full-page print ad</image:caption>
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      <image:title>Project Gallery</image:title>
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      <image:title>Project Gallery</image:title>
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      <image:title>Project Gallery</image:title>
      <image:caption>Client: Concord Pacific The Project: Promotional video for client’s final development in the master-planned community Concord City Place and other downtown Toronto projects Watch Concord City Place Video</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1725852386667-9VNB236JKRLUKI7TUIOV/Screen+Shot+2024-09-08+at+11.27.45+PM.png</image:loc>
      <image:title>Project Gallery</image:title>
      <image:caption>Client: Concord Pacific The Project: Promotional video for client’s development Concord Park Place, Toronto's second largest master-planned community Watch Concord Park Place Video</image:caption>
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      <image:title>Project Gallery</image:title>
      <image:caption>The Client: Centennial College The Project: A one-minute script for the College's specialized academic certificate options Watch the video</image:caption>
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      <image:title>Project Gallery</image:title>
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      <image:title>Project Gallery</image:title>
      <image:caption>Client: Vanderbrand (award-winning, full-service creative agency specialized in branding, strategy, and digital solutions) Projects: Creating campaign taglines, brochure copy, script writing, brochure editing</image:caption>
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      <image:title>Project Gallery</image:title>
      <image:caption>Client: DeGroote School of Business at McMaster University The Project: The School's employer website for student recruitment Click here to see the website</image:caption>
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      <image:title>Project Gallery - Strong Relationships</image:title>
      <image:caption>• Expertise: 11 years of experience as the only external writer for the college’s Marketing and Communications department. • Entrusted to work with various Centennial stakeholders to create copy as well as edit documents and marketing materials. • Work includes: College’s entire program database and accompanying print materials; brand guidelines; award nominations; blog posts; SEO articles; website news stories and profiles, course descriptions; Health and Wellness department’s web copy and accompanying brochures; Mental Health framework and strategy documents; the college’s official copyright module and Library website; employer and participant manuals; facilitators’ guides; annual business plan and annual business report; and 2020-2025 strategic mandate agreement.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1725851117881-FG3IM6L4PTF29B9GAC7E/Screen+Shot+2024-09-08+at+11.06.34+PM.png</image:loc>
      <image:title>Project Gallery</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1645130327932-ABCL7T0Y73S3FHHVDX8L/Screen%2BShot%2B2022-02-17%2Bat%2B3.15.50%2BPM.jpg</image:loc>
      <image:title>Project Gallery</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1725851743852-KRAI1NO0MVCWWLWTU1DV/Screen+Shot+2024-09-05+at+11.46.37+PM.png</image:loc>
      <image:title>Project Gallery</image:title>
      <image:caption>Client: DeGroote School of Business at McMaster University The Project: Originally published on DeGroote’s website, the story was also repurposed for a global audience via the school’s Brighter World Campaign and named “one of the 2023 research stories that got people talking.” Click here to read the article Click here to read my other DeGroote articles</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1558133932939-Y10S51XQTWC06SISSF9M/Screen+Shot+2019-03-04+at+10.09.04+PM.png</image:loc>
      <image:title>Project Gallery</image:title>
      <image:caption>Within nine hours of its pre-release, hair care mogul Jesseca Dupart’s debut book shot to No. 1 on various Amazon best seller lists. As the project’s editor, I ensured Jesseca’s unique voice remained intact and her messaging was strong and error-free.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1725850980697-UOXF891PDPYS7OHBNUCF/20220619_162929.jpg</image:loc>
      <image:title>Project Gallery</image:title>
      <image:caption>Client: Destination Toronto The Project: SEO-focused writing for Destination Toronto’s NowPlayingToronto (NPTO) initiative. Originally published on NPTO’s site, the article was repurposed for a partnership campaign with Destination Ontario. Click here to read the article Click here to read my other NPTO articles</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1558133467920-WE2KZSO2F7IAVJYP2CYU/Screen+Shot+2019-05-17+at+6.50.46+PM.png</image:loc>
      <image:title>Project Gallery</image:title>
      <image:caption>As the editor for Pauleanna Reid's coming of age story, which went on to become an Amazon bestseller within two weeks of its release, I worked with the author on numerous edits to ensure perfection. It became the first of five books I have edited.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1725851586781-G9818JIZF15V0TSGBX06/Screen+Shot+2024-09-06+at+12.02.43+AM.png</image:loc>
      <image:title>Project Gallery</image:title>
      <image:caption>Client: Ottawa Citizen   The Project: A sponsored article for client Beechwood Cemetery, Canada’s national cemetery. It received more than double the page views and unique visitors compared to the average for sponsored content. Click here to read the article Click here to read my other Ottawa Citizen articles</image:caption>
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      <image:title>Project Gallery</image:title>
      <image:caption>As the editor for Pauleanna Reid's coming of age story, which went on to become an Amazon bestseller, I worked with the author on numerous edits to ensure perfection.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/57f4129a5016e1fdb1f85dbc/1725852023506-0RUYDS5GPBJJNT77JUY7/Screen+Shot+2024-09-08+at+11.21.40+PM.png</image:loc>
      <image:title>Project Gallery</image:title>
      <image:caption>Selected Past Projects Brochures: 8188 by Constantine Enterprises Inc. and Trulife Developments (editing) for Vanderbrand; Park George, Galleria, Concord Metrotown, Concord Piano, Concord Oasis, Concord Exchange; DeGroote School of Business MBA Ad Copy: Park George by Concord Pacific print teaser ad; Concord Metrotown teaser ad; The ARC's penthouse collection by Concord Pacific full-page ad; International Business University (radio spot for Jazz.FM91) Tagline Writing: Centennial College's Events Centre; The Core residential development (for C&amp;C Idea Lab) Script Writing: Voya 1 and Voya 2 by Amacon; Centennial College campus tour video Editorial: Ottawa Catholic District School Board, CAA, Tourism Ottawa, Dymon Storage; CP Women’s Open; Ottawa Sports and Entertainment Group; Greater Ottawa Home Builders’ Association (all for Ottawa Citizen) Other: Concord Sky House E-Newsletter; Northeastern University in Toronto (various blogs); The Source Furnishing (various blogs); Fleming College Top 100 Employers Award Application; Marco Polo by Gryphon press release; Centennial College SEO blog writing; Centennial College business plan and business report editing; Centennial College graduation toolkit</image:caption>
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    <lastmod>2016-03-21</lastmod>
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